WHAT WE DO
Data Strategy:
Start with WHY
From destination unknown to a guided data journey
A successful data strategy always starts with "why" and should be tightly linked to your company strategy. Why do you want to use data and how can it make your business more successful? The answer to these questions, can help you prioritize initiatives that enhance customer experiences and streamline your operations. When new data projects don’t build up to your company strategy, you should reconsider their necessity or explore alternative solutions.
At Dataminded, we help you to find the answers and craft your data strategy.
What is data strategy
Data strategy is a plan that outlines how an organization will utilize data to achieve its business goals. The creation of good data strategy therefor always starts from a company strategy and business goals and focusses on how data can add to these goals. A data strategy encompasses much more than the use-cases themselves: it provides a framework that simplifies data architecture decisions, that determines data governance, security and privacy req requirements and zooms in on your data literacy and culture ambitions.
Having a data strategy is a good first step, building up to reach those ambitions is the next one. When having determined your future ideal state of data, you should compare it with your current state. You can do this by using our Data Maturity Index.
Why data strategy matters
In a fast-paced business environment, it's easy to get caught up in daily operational demands. This short-term focus often leaves little room for investing in future growth. At Dataminded, we understand these challenges and offer data strategy services designed to maximize the value of your data for long-term success. Our structured approach begins with understanding your corporate and digital ambitions, followed by a baseline assessment using our Data Maturity Index tool. From there, we tailor a plan to fit your unique needs and priorities.
Challenges
Technical
Uncertainty about current data
architecture and how well it supports
the needs:
Scattered data sources
Outdated data infrastructure
Data quality and reliability issues
Lack of data security and
governance
Challenges
Strategic
No clear vision & action plan for
short term and long term data goals:
Undefined or shifting business priorities
Unable to measure success/ROI of
data projects
Missed opportunities for innovation
Limited financial resources prevent
long-term investment in data initiatives
Challenges
Organisational
Lack of alignment, ownership, and data literacy
across teams hinders effective collaboration,
scalability, and adoption of data initiatives:
No alignment between Business and
Data Teams
Limited data literacy among stakeholders
Difficulty to scale data initiatives
Change management and adoption barriers
Align & Act
Data strategy workshop.
Co-create the roadmap in a workshop format to ensure alignment and buy-in from key stakeholders
Go from strategy to action
Begin your journey with experienced guides
We provide more than just a tech stack definition; we offer a holistic view of your current and desired data and technology capabilities, along with your operating model. We assess the following dimensions:
Current Capabilities
Future Needs
Operating Model
Fostering engagement across your organization
Our commitment extends beyond developing your data strategy; we focus on building engagement at all levels of your organization. Dataminded achieves this by hosting thought leadership and best practices workshops that span various dimensions and phases of your data journey. These workshops cover a range of topics, including data mesh, cloud architecture, BI best practices, streaming, machine learning, and self-service.
By applying our inclusive methodology, we help you foster the necessary engagement to build and sustain a scalable and effective data organization. Let us guide you in inspiring and informing your team, ensuring that everyone is aligned and motivated to drive your data strategy forward.
Ready to transform your strategy?
Explore our offerings, download our Data Maturity Index whitepaper, or contact us today to start your journey towards data excellence. Let Dataminded guide you in unlocking the full potential of your data and achieving meaningful growth.